Googling reviews of Old Spice, I was delighted to find a review here, in the form of what appears to be free-verse poetry:
Rugged, manly and
Disturbingly feminine
To this post-niche nose.
Life barely hiding
That Fashion subverts itself
By very Nature
Proving that Fashion's
Time and gender both cannot
Be precisely known
Theorized somewhat
Originally by those
Loud boys called Blue Cheer
Whose STATEMENT ABOUT
NOW AND THE NOWNESS OF CHANGE
Was apparently
Not lost on Coco
In her prior researches
On Time's wavy locks
Lovingly set free
When she trimmed her own one day
And Blue Cheer didn't.
--Redneck Perfumisto